MC Hammer "Better Run Run!"

It feels crazy and ridiculous to be typing the news that MC Hammer has a new song and video out dissing Jay-Z. Even though we got word that it was coming in September, after Jay made reference to Hammer's famous early-'90s bankruptcy on a verse from the Kanye West posse cut, "So Appalled." (This year had already been a big year for Hammer, what with a Rick Ross hit named after him and everything.) Hammer took to calling Jay "Hell Boy" on his Twitter account (a reference to the entertaining notion that the world's biggest rap star is in league with the occult—Hammer is an ordained minister) and vowed Halloween-time revenge.

via @awl