Sunday, July 12, 2009

Community created content



This ‘Hibi no Neiro’ music video was posted on July 1st on YouTube. Over the past two weeks, the video has scored an impressive 480,000 plus video views. That’s almost 30,000 views a day. Impressive. Checked in on the band’s official web site - http://sour-web.com - and noticed that to date they have only released a few independent albums. Amazing to think an independent band can draw a global audience of almost 500,000 viewers just by involving their dedicated fan base. And who knows - I did not investigate other video sites - but likely the music video for ‘Hibi no Neiro’ is syndicated on other sites and is racking up more hits off of YouTube as well

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